H&M宣布张艺兴成为品牌大中华区男装代言人

3月14日,国际知名时装零售巨头H&M隆重宣布全能音乐人张艺兴成为其品牌大中华区男装代言人,同时也是H&M品牌大中华区首位年度代言人。通过持续不断地追求提升市场竞争力和品牌影响力,H&M将借此合作机会,以品牌具有设计感及品质的男装产品为基础,进一步推动其业务在大中华区的发展。

Clothing, Standing, Street fashion, Fashion, Footwear, Suit, Outerwear, Leg, Formal wear, Shoe,

Hair, Hairstyle, Forehead, Human, Outerwear, Cool, Black hair, Neck, Photography, Jaw,

Clothing, Fashion, Snapshot, Street fashion, Jeans, Outerwear, Photography, Footwear, Blazer, Black-and-white,

作为一名对于时尚具有独特见解的歌手、演员及音乐制作人,张艺兴表示:“很高兴这次能和H&M合作。我非常欣赏H&M所传递的敢于表达自我的时尚态度,希望大家和我一样可以用不同的潮流单品搭配出具有个性的时髦造型。”

Clothing, Outerwear, Fashion model, Fashion, Sleeve, Shoulder, Street fashion, Collar, Neck, Pattern,

Cool, Neck, Outerwear, Photography, Street fashion, Black hair, T-shirt, Jacket, Top, Fashion accessory,

Standing, Street fashion, Snapshot, Fashion, Architecture, Shoulder, Photography, Cool, Outerwear, T-shirt,

H&M大中华区总经理Magnus Olsson 先生表示:“我们很荣幸能邀请张艺兴担任H&M大中华区男装代言人。他对于音乐的坚持与执着令我们印象深刻,如同我们对于不断以可持续的方式和优惠的价格为消费者呈现时尚与品质的坚持。希望大家可以通过张艺兴的演绎看到H&M品牌男装更为多样的一面。”

Clothing, Fashion, Suit, Standing, Outerwear, Blazer, Human, Footwear, Formal wear, Shoe,

Forehead, Hairstyle, Smile, Photography, Jaw, Neck, Happy, Black hair, Portrait photography,

H&M此次携手张艺兴出演2019春季男装广告大片,以“穿行时髦”为主题,展现多款具有春季气息的男装新品,率性而具有魅力。 演绎H&M春季男装新品,展现摩登魅力。字母印花T恤配以黑色机车夹克,自信而随意;图案印花修身衬衫搭配剪裁经典的格纹西装或内搭T恤,利落而有型。多款适合混搭的潮流单品,经完美演绎,表达了具有活力的时尚型格。

White, Clothing, Sleeve, Outerwear, Shoulder, Neck, Fashion, Street fashion, Joint, Waist,

Clothing, White, Long-sleeved t-shirt, Sleeve, T-shirt, Shoulder, Neck, Fashion, Cool, Outerwear,

即日起至3月20日,2019 春季系列及张艺兴亲选时尚单品即可在H&M天猫官方旗舰店抢先加购。3月21日H&M天猫官方旗舰店一周年庆典当日,于H&M天猫官方旗舰店购物满400元立减50元,满600元立减80元,更有大额优惠券不定时派发。同时,2019春夏新品首降,低至6折。

2019 春季系列及张艺兴亲选时尚单品将于3月21日起在H&M天猫官方旗舰店、全国H&M门店和H&M网上商店(hm.com)发售。

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