ELLE专访TI SENTO – Milano的设计与创意总监Lilian van Zuylen女士, 诠释“Radiate Love”的美学

4月12日,TI SENTO - Milano 2021全新系列珠宝品鉴会于上海举行。现场繁花锦簇、媒体及时尚达人云集。品牌诚邀我们一起放慢脚步,以一种新的、更纯粹的方式来感知生活。

ti sento – milano
TI SENTO – Milano

ELLE在活动现场专访到了TI SENTO – Milano的设计与创意总监Lilian van Zuylen女士。

ti sento – milano
TI SENTO – Milano

Lilian van Zuylen女士是TI SENTO – Milano的设计与创意总监,已经在品牌工作了15年。近年,她与丈夫兼首席执行官的Arjan van Zuylen先生一起接手了品牌,成为TI SENTO – Milano的共同所有者。他们还有两个可爱的小孩,弗洛里安和奥利维亚,以及一只名为泰迪的意大利松露猎犬。

她的设计灵感很多都源自意大利。米兰城市的风格与格调,帕纳雷亚岛的自然与人文景观总是源源不断地激发她的创意。在她眼里,意大利女人的优雅无与伦比,因为她们每一天都认真对待自己、用服饰语言表达和宠爱自己。Lilian热爱艺术、室内设计、漂亮的服装与珠宝,她喜欢将时尚单品与永不过时的经典设计巧妙搭配,比如每日都会佩戴的婚戒、丈夫送的手表以及两个孩子制作的手链。

为了更好地诠释TI SENTO – Milano的品牌哲学,Lilian会把控创意设计与视觉表现等多个环节。她既会与设计团队一起绘制珠宝,也会参与广告大片的拍摄。她享受工作的多样性,喜欢团队协作,在忙碌中保持最佳工作状态,但作为设计师,有时安静的地方会更有助于灵感的迸发。

ELLE: 请介绍一下本季的灵感来源。What's the inspiration for this season?

Lilian:TI SENTO - Milano 2021全新系列是对太阳、爱与笑容的颂歌。诚邀大家在生活中心存感恩,哪怕是对简单易得的东西,最重要的是,把你的爱传递给身边的人。所以这个系列的珠宝都充满力量,每一件单品作为一个载体传递出关于爱、和平、幸运或是阳光的信息,提醒佩戴者以感恩之心面对生活、被爱滋养。我们深受自然之美的启发,比如树叶缝隙里透过的阳光光线,清晨在海边跑步呼吸新鲜的空气,大海呈现的多样的蓝色调,奶油色的珍珠光泽,不同颜色的珊瑚,以及我们所爱的人。

TI SENTO - Milano's Spring Summer collection 2021 is an ode to the sun, to love, to smiling at life. It is about being grateful for the simple things in life and, above all, to Radiate Love. Each jewel is a symbol of power and strength, each piece carries a message of love, peace, luck, and sunshine - reminding us to be grateful for life and to nurture love. We were inspired by nature's beauty around us. The rays of sunlight falling through the leaves of the trees, a run on the beach on a fresh new day, the different blue hues of the seas and oceans, creamy white pearl lustre, different colours of coral and the love people around us share.

ELLE: 这一季系列产品在细节、工艺上的设计亮点是什么?What are the design highlights in detail and craft?

Lilian:考究的细节和高质量对我们来说是很重要,我们在设计中倾注的爱与用心一定会让你穿搭它们时感到特别。不对称的圆珠项链和耳环是亮点之一,还有超大号的链条项链和手链,它们的锁扣设计很特别,你可以把不同的吊坠挂在上面。漂亮的心形切割吊坠有各种宝石颜色,青松绿、孔雀绿和静谧蓝的拼接在管状吊坠和圆盘吊坠上得到体现,让人想起蔚蓝的天空与碧蓝的海水在远方交汇。这一季的重点是耳环,有许多让人眼前一亮的个性耳饰,可与经典日常款搭配叠戴。今年夏天最in的饰品佩戴方式是选择一条你喜欢的链条项链,然后在上面挂上各种吊坠,创造独属于你的项链款式。再叠戴一条彩色串珠项链,搭配个性戒指,那就更棒啦。

Beautiful details and high quality are important to us, we put love and attention when designing our jewels to make you feel extra special wearing them. Some highlights are the A-symmetric bead necklace and earrings, the extra-large open links necklace and bracelet and there are special locks to which you can attach different pendants. Beautifully cut heart shape stones in lots of different colours and very pretty colour combinations in the tube pendants and blue patchwork line. This summer is all about earrings, we have some statement pieces, but also some great iconic pieces you can wear every day. A big statement to make this summer is to choose your favourite colour closed forever necklace and hang different pendants on it. Layer it with a cute colour bead necklace and a statement ring.

ELLE: TI SENTO - Milano的珠宝配饰,适合女性在哪些场合佩戴?What occasions are TI SENTO suitable for women to wear?

Lilian:每位女性都是独一无二的,这个系列最棒的一点是你可以混合搭配不同的单品,这样就可以创造自己的风格。正因为如此,针对不同场合,你也可以做出不同的造型。一些经典的基础款首饰,单独佩戴就很美,也你可以将它们与一些更亮眼的个性款式搭配叠戴。我们总是会设计一些适合宴会和活动的个性珠宝,但它们不仅仅是宴会珠宝,当你穿着男朋友衬衣或是粗织毛衣时佩戴也会非常好看。每个人的着装风格是不同的,一些人眼中的宴会款式在另一些人看来可能就是百搭日常款。

All women are different and the great thing with the collection is that you can mix & match everything so that you can create your own style. For every occasion you can make a different look. There are some great basics that can be worn on their own but can also be the start of a layered statement wear. And we always make some big statement pieces, those can be worn as evening wear but can also be a great eyecatcher when worn with a white men's shirt or a big chunky knit sweater. Women have a different style so a statement for one person can feel like everyday wear to another.

ELLE: 在设计过程中,设计师往往会融入自己的个性以及对美的理解?那么您对“美”的理解是怎样的?In the design process, designers often integrate their own personality and understanding of beauty into their works. What is your understanding of "beauty"?

Lilian:我是一个极端的完美主义者,对平衡和审美有着非常敏感的眼光,有时这会让生活变得相当困难,甚至让人抓狂。但我相信,除了好的创意,细节的把控对创造美好的事物至关重要。对我来说,美代表着女性气质、有趣、平衡并且给人以审美的愉悦, 它必须总是让你发自内心地感到愉悦。

I am a terrible perfectionist a have a very sensitive eye for balance and aesthetic which can make life quite difficult at times or can drive people crazy, but to my believe it is, besides a great idea, the very detail that matters when creating something beautiful. Beauty in things to me is when something is feminine, fun, In balance (and I don’t mean equal) and gives aesthetic pleasure, it has to make you smile from within, always.

ELLE: 花蕾系列作为品牌标志性主打产品,这背后有什么故事吗?Is there any story behind the flower bud series as the iconic products?

Lilian:花蕾系列的设计灵感来自即将盛开的花苞。它的形状充满了女性气质,能与其他形状完美结合。还有一个系列是叶子,受到鲜花盛开状态的启发。当这两个系列组合在一起佩戴时,就好像是叶子或花瓣正环抱着花蕾。

The flowerbud line is designed with inspiration from a flower just before it is about to blossom. The shape is super feminine and combines perfectly with other shapes. There is also a line of leaves, Inspired by the flowerbud when it is in full bloom. The two lines can be combined, the leaves or petals can embrace the flowerbud.

ELLE: 据悉您已经在TI SENTO - Milano工作室工作十几年,您所观察到的,当代女性对珠宝饰品的审美和需求是否发生着改变?It is said that you have been working in TI SENTO - Milano atelier for more than ten years. According to what you have observed, is there any change in contemporary women's aesthetic and demand for jewelry?

Lilian:我在TI SENTO - Milano工作了十五年, 4年前我与丈夫(Arjan van Zuylen)一起接手了这个品牌。在过去的几年里,女性和时尚在风格上显然发生了一些变化,但对珠宝首饰需求的改变尤为明显,那就是我们购买珠宝的方式和佩戴珠宝的场合变得更加多样。女人不会再只是等待送她宝石的人。当然,我们喜欢爱人送的珠宝,但我们确切知道自己想要什么样的珠宝,并买给自己,就像买衣服一样简单。另一个改变是佩戴珠宝的场合,过去女性常把所有漂亮的珠宝都珍藏在首饰盒里只在特殊的场合佩戴,而现代女性习惯在日常生活中佩戴珠宝,去工作、见朋友、喝茶或咖啡,任何场合都有珠宝相伴。TI SENTO-Milano珠宝材质是镀18K金的高端银饰,在品质与价格上找到了完美的平衡,让女性没有负担地打造自己的珠宝衣橱。

I started working for TI SENTO - Milano over 15 years ago and 4 years ago my husband (Arjan van Zuylen) and I took over the brand. Women and fashion off course changed over the last few years in style but what especially changed in the demand for jewellery is the way we buy jewels and the occasion we wear them to. Women don’t wait anymore for a jewel to be given to them. Off course we love it when it Is given to us, but women know exactly what they want and buy their own jewellery just like their clothing. Something else that changed is the occasion to wear jewellery, in stead of keeping all our pretty jewels in a box only for special occasions we now wear jewellery to work, meeting friends and having a tea or coffee. TI SENTO - Milano is silver jewellery combined with 18K gold and has the perfect pricepoint to start your own jewellery wardrobe.

ELLE: 作为具有意大利风格的品牌,TI SENTO - Milano蕴含的意大利风情表现在哪些方面? As an Italian style brand, what is the Italian flavor of TI SENTO - Milano?

We are inspired by Italian women, they are strong, sophisticated, very feminine and know very well how to dress. They can make a party and don't need an occasion.

Lilian:我们深受意大利女性的启发,她们自信,成熟,充满女人味和女性力量,非常懂得如何打扮自己。无需特定缘由,她们可以随时随地开派对。

从工作、鸡尾酒时间、晚餐到餐后派对,意大利女人可以不厌其烦地更换着装,为每个场合搭配完美的衣服和配饰。

Italian women can change their outfit from work wear on to aperitivo or cocktail time, then dinner and after that a party and always make sure to dress and accessorize for each occasion.

ELLE: 这是您第一次在上海举办活动吗?未来会在中国地区举办更多的时尚活动吗?Is this your first time to hold an event in Shanghai? Do you plan to hold more fashion activities in China in the future?

Lilian:我们半年前来到中国,这是我们的第一次在上海举办活动。我们很高兴来到这里,并打算未来在中国举办更多的活动!

We came to China half a year ago and this is our first event. We are very happy to be here and intend to hold many more events In China!

ELLE: 中国境内哪里可以买到您的设计作品?Where can Chinese consumers buy your design works?

Lilian:天猫TISENTOMilano海外旗舰店和品牌官网www.tisento-milano.com

TI SENTO - Milano can be bought on TMall store and on our webiste tisento-milano.com.

新系列的灵感源泉

TI SENTO - Milano 2021全新系列是对太阳、爱与笑容的颂歌。TI SENTO - Milano诚邀我们以感恩的心面对生活,哪怕是对简单的事物仍心存感激,最重要的是,传递爱。这个系列讲述了爱与和平、幸运和阳光的故事。珠宝设计师怀揣着令每一件珠宝成为传世之作的心意而精心设计,使之成为可承载情感的信物,值得收藏并赠予。

ti sento – milano
TI SENTO – Milano

该系列有三种色调与银、黄金、玫瑰金组合:高雅的白色调(珠母贝与光泽的白色珍珠),充满活力的珊瑚色调(朱红、橙黄和淡粉色),以及清爽的海洋蓝色调(青松绿、静谧蓝和明亮孔雀绿)。

ti sento – milano
TI SENTO – Milano

充满能量的海洋蓝色调来自于“Radiate Love”系列之「沐浴阳光」,标志性设计是受阳光光线所启发的拼接吊坠,青松绿、静谧蓝和孔雀绿在圆盘上交相辉映,迸发出万丈光芒。还有太阳形状、辣椒形状的金色吊坠,以及象征和平的爱心,都十分温暖。蓝绿圆石镀金袖口手镯和项链绝对是时尚必备单品,由金色分割的蓝绿宝石让人想起蔚蓝的天空与碧绿的海水在远方交汇。

ti sento – milano
TI SENTO – Milano

关于TI SENTO - Milano珠宝工作室

TI SENTO - Milano珠宝工作室将至尊金匠工艺标准引入银饰设计,在此之前,银饰的魅力与可塑性被严重低估。TI SENTO - Milano的金匠们独爱银,他们说:“我们不曾因黄金而心动,是银饰让我们的心跳动。”带着对银饰的无限热爱,银最终被塑造、被雕琢成享有至尊金匠工艺标准的首饰,使银饰之美得到极致绽放。

ti sento – milano
TI SENTO – Milano

2017年7月,作为TI SENTO - Milano自2003年创立以来的关键人物,Arjan van Zuylen先生从IBB集团收购了该品牌,并成为首席执行官和共同所有者。TI SENTO - Milano是一个具有极大潜力的品牌,新的策略与行动助其开辟了更多机会,用首席执行官自己的话来说:“成功的关键源于强大的品牌影响力,这也是我们一直致力于推广‘全球性品牌形象’的原因。今天,我们来到中国,以品牌的全球策略为基础,实施全域性的整合营销策略,通过天猫海外旗舰店、社交媒体、快闪店和线下活动让更多的中国消费者认识我们,不断提升在中国的品牌知名度。我们希望做到极致,如同我们在全球市场的一贯做法,极致!我们永远追求极致!”

手工工艺,混搭叠戴与标志性作品

TI SENTO - Milano的珠宝设计师们喜欢创作,素描,在众多色彩中寻找一种完美的色调。她们从意大利的艺术、建筑、摄影和自然中汲取灵感,将时尚品位融入标志性设计,打造引领潮流的奢华银饰珠宝。

强调手工工艺与关注细节,使得TI SENTO - Milano从众多珠宝品牌中脱引而出。所有宝石均由手工镶嵌,首饰均由925纯银制成,再采用高精镀铑或厚镀18K金工艺赋予银饰额外光泽与保护,就像穿了一层闪亮的魔法外衣!

TI SENTO - Milano提倡将他们的首饰混搭叠戴,将意想不到的事物组合在一起。无论是多条项链的叠搭,还是多枚戒指或耳环的叠戴,其实就是不同颜色、材质的组合。就像设计&创意总监Lilian van Zuylen女士所说:“(混搭)没有规则,只有无穷无尽的可能性。”

全世界的女性都在佩戴TI SENTO。现在TI SENTO - Milano来到中国,故事还在继续……

TI SENTO - Milano很高兴能够来到中国,为中国女性提供设计与品质一流的珠宝首饰,希望更多女性习惯用TI SENTO - Milano珠宝来表达自我。全世界的女性都在佩戴TI SENTO - Milano,现在故事开始在东方延续。

ti sento – milano
TI SENTO – Milano
ti sento – milano
TI SENTO – Milano
ti sento – milano
TI SENTO – Milano
ti sento – milano
TI SENTO – Milano
ti sento – milano
TI SENTO – Milano
ti sento – milano
TI SENTO – Milano

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